Personalized Medicine

After losing her mom to stage IV squamous-cell carcinoma, Kerry Cooke is now focusing on helping other patients with cancer, explaining the benefits of CureMatch, a new artificial intelligence technology that can determine the best treatment for individual patients with cancer.

Sometimes we hear words that sound familiar but we don’t fully know their meaning. This article explains the common terms “personalized medicine” and “targeted therapy” used by oncologists, and why we need to understand them.

Understanding the specific biomarkers associated with each patient’s cancer helps to select the best therapy that targets that unique biomarker to improve the chance of survival for that patient.

One-size-fits-all medicine is a thing of the past. Cancer, at its core, is a genetic disease. Today’s advances in cancer research mean that doctors can now tailor a personalized treatment to the patient’s specific cancer type.

Nurse Navigator Claire White describes the way she tells her patients what CAR T-cell therapy is and how it works.

An interview with Ross Maclean, MD, PhD, Senior Vice President, Head of Medical at Precision Health Economics, Princeton, NJ, about the importance of personalized medicine in the treatment of cancer.